UK Chancellor Rachel Reeves advocates for a more positive national narrative, urging Britain to showcase its strengths and attract investment. At the World Economic Forum in Davos, she stressed that the nation should assert its capabilities, particularly in growth sectors like AI, tech, and clean energy. With the economy facing challenges and potential tariffs from the Trump administration, Reeves believes that Britain must confidently highlight its top universities and innovative entrepreneurs, making a case for optimism in re-establishing its global economic standing.
"We shouldn't apologise for it and we shouldn't be all polite about it. We should be shouting from the rooftops about our strengths as a country."
"I've challenged businesses as well and said no one else is going to speak up for Britain apart from us. We need more positivity."
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