"Dunk the Halls' will transform a standard NBA game into a fantastical experience, combining sports with beloved Disney characters, ensuring family-friendly fun for viewers of all ages."
This event will feature iconic Disney figures including Mickey Mouse and Goofy, offering an innovative approach to sports broadcasting that appeals to younger audiences.
The integration of Sony's Beyond Sports technology will turn Madison Square Garden into a magical land, providing a unique spin on traditional game watching.
This collaboration marks a significant move in sports media, blending animation and live sports—setting a precedent for future broadcasts integrating famous cartoon characters.
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