SAG-AFTRA President Fran Drescher emphasized the necessity of protecting actors’ rights against the misuse of AI in the industry, stating, "We're not going to consent to a contract that allows companies to abuse A.I. to the detriment of our members." This underscores the union’s firm stance against any contractual terms that could hurt their members' interests and the industry's integrity.
Ray Rodriguez, SAG-AFTRA's chief contracts officer, elaborated on the broader implications of the strike, noting, "Even non-struck games could be disrupted due to actors choosing not to work with them, either out of solidarity for striking union members or not wanting to work without AI protections." This highlights the potential for significant ripple effects across the industry.
Despite the ongoing strike, by September, SAG-AFTRA confirmed that 80 video games agreed to the union's AI terms, reinforcing their proactive strategy to ensure actors' rights are respected. Productions must now align with interim agreements that require transparency and fair compensation when AI replicas of actors’ voices are utilized.
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