"IRFU to the fore as powerbrokers look to spread their gospel in USA After he'd taken his team through their final training session of the week, Andy Farrell waved the bus off and took an elevator to a suite at Soldier Field where 600 guests paid €195 a head to attend a Q&A with the Ireland head coach. It was part of the package at the 'Captain's Run lunch', where the paying guests,"
"IRFU to the fore as powerbrokers look to spread their gospel in USA It was part of the package at the 'Captain's Run lunch', where the paying guests, many of whom were Irish Americans, had been able to watch the team train in full before they repaired to their tables to hear from Farrell and sports minister Patrick O'Donovan, among other guests."
Irish Rugby Football Union is actively expanding its presence in the United States with high-profile events designed to engage supporters and influential figures. Andy Farrell led his squad through a final training session before attending a paid Q&A for 600 guests at a suite in Soldier Field. Attendees paid €195 each for the Captain's Run lunch, which included watching the team train in full. The event attracted many Irish Americans who moved from the training viewing to tables to hear from Farrell and sports minister Patrick O'Donovan, alongside other guests. The events combine fan access with political and commercial engagement to boost rugby's profile.
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