"When I first met the Avanti, there was so much history behind the shoe. That's what I was drawn to," Rihanna shared, revealing her fascination with PUMA's archive and her desire to give these iconic designs a contemporary edge.
The Avanti's release was celebrated with a family-centered twist: a press conference where kid social media influencers took the lead on questions. This informal Q&A underscored Rihanna's dedication to infusing her family values into her designs.
Choosing shades she personally loves, Rihanna described the "Club Red" sneaker as her go-to for any outfit, a hue that looks good beat up or fresh out of the box.
Each pair embodies her commitment to creating high-quality, adaptable pieces that don't sacrifice style for sentimentality, showcasing Rihanna's ability to blend fashion with personal and family values.
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