Rekt Raises $1.5M Seed Round Backed By Angels and Community, Following Sell-Out Of Rekt Drinks | HackerNoon

"We wanted to prove that there’s a direct line from the digital to the physical, and with the sell-out of our drinks last week, that’s 222,456 times someone is going to pick up a can with the Rekt logo and a Rektguy on it. It’s a magnitude higher for us in terms of brand awareness."

"Rekt was founded from the success of the NFT collection, created by artist Ovie Faruq in May 2022. Since then, the Rektguy project has expanded into Rekt Brands, which oversees the Rekt IP and pioneered a unique industry model by offering equity in the parent company directly to its NFT holders."

Read at Hackernoon