Drake, through Frozen Moments LLC, has filed a petition accusing Universal Music Group of inflating the popularity of Kendrick Lamar's diss track "Not Like Us" using dubious practices.
The petition alleges that UMG conspired to use 'bots' to artificially boost the song's spread and deceive consumers about its actual popularity, which raises serious ethical concerns.
Drake's complaint also states that UMG engaged in illegal 'payola' agreements to promote the track, highlighting ongoing issues regarding music industry transparency and fairness.
In response to the allegations, UMG labeled them as 'offensive and untrue,' indicating the potential for a significant legal battle in the music industry.
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