Universal is introducing interactive sing-along screenings of 'Wicked' for audiences to engage in the experience, featuring on-screen lyrics and messages from the stars.
Jim Orr emphasized that these screenings offer fans a chance to 'become part of the story they've embraced so enthusiastically,' promoting a community experience.
The move aims to cater to fans who enjoy singing along while keeping traditional screenings available for those who prefer watching without audience participation.
These special screenings begin on December 25th, allowing both die-hard fans of 'Wicked' and traditional moviegoers to enjoy the film in their preferred way.
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