Google is currently testing an innovative expandable brand store knowledge panel that enhances the search experience for users looking for specific brands. This new feature allows users to see a compact overview of a brand's products and descriptions on the right side of search results. When users click on the arrow button, the panel expands to display a more detailed view. This capability, first reported by Sachin Patel via social media, targets an improved user experience and ease of access to brand information directly from search queries.
Google has introduced an expandable brand store knowledge panel that enhances the visibility of products and details for specific brands during search queries.
With this new feature, when users search for a brand, they will see a compact panel showing essential information, which can be expanded to reveal more products and descriptions.
The initiative, spotted by Sachin Patel, aims to provide a richer experience on search engine results pages, especially for brands like New Balance.
This interactive feature could significantly improve how searchers interact with brand information, making it easier to discover products in one click.
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