Dutch office workers ditch smart shoes for versneakering' in trainers
Briefly

"Before you go any further, come in and look at the dress code', says De Wit. Smart shoes were out, trainers were in. I had no sneakers, so I bought these, the 41-year-old consultant adds, pointing at his box-fresh, white Adidas trainers."
"We are primarily data-driven, so if you see that sneakers are doing well, you buy in more and we are seeing a trend towards both more dressy shoes and more dressy trainers."
"It started four years ago [with Covid] when people no longer needed to go to work, Van Lier's chief executive, Christina van Spaendonck, told NPO Radio 1. People started buying more sneakers."
"If your clients are tech companies in a T-shirt and shorts, you have to adjust. In Holland, we have a much more relaxed attitude towards dress codes in the office."
Read at www.theguardian.com
[
|
]