An online study revealed that while beauty filters make women appear more attractive, they are also perceived as less intelligent by male raters, highlighting a significant gender bias.
The researchers noted that 'this finding suggests the existence of a gender bias in perceptions of intelligence.' Women rated with beauty filters scored lower in intelligence compared to their male counterparts.
Findings suggest that judgements made by male raters on attractiveness, intelligence, and trustworthiness are more sensitive to filters compared to those made by female raters.
With 90% of women aged 18-30 using beauty filters, the study raises alarms about potential negative impacts of these filters on perceptions in various life domains.
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