Ahrefs and Moz both offer essential SEO tools, but differ significantly; Ahrefs excels in link building and competitive analysis, while Moz focuses on keyword research and has a free trial.
Ahrefs doesn't provide a free trial, but offers free access to tools like the SEO WordPress Plugin through Ahrefs Webmaster Tools, contrasting Moz's 30-day free trial to test the full service.
While both Ahrefs and Moz have robust rank tracking features, Ahrefs' Site Explorer offers a more in-depth competitor analysis through advanced metrics like backlinks and content gaps.
In terms of link building tools, Ahrefs outperforms Moz by providing detailed insights into domain ratings and referring domains, making it easier to devise effective link strategies.
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