Adidas reported a strong third-quarter with a 10% increase in currency-neutral revenues, demonstrating a comeback after challenges, with operating profit jumping significantly to 598 million euros from 409 million euros year-over-year.
CEO Bjørn Gulden emphasized the brand's direction, stating that their focus is to continue momentum and build a solid foundation for growth, aiming to restore Adidas as a great company.
Despite a 9% revenue increase in China, Adidas experienced a 7% drop in US revenue, attributed to challenges following the termination of the Yeezy partnership.
While Adidas thrives, competitors like Puma and Nike face difficulties, with Puma lowering its profit forecast and Nike's stock suffering nearly a 30% decline this year.
Collection
[
|
...
]