Pura Vida Miami has opened a new flagship restaurant in Coconut Grove, expanding from its original small café in Miami Beach. This new location, designed to reflect the brand's evolving aesthetic, is twice the size of previous outlets at 6,000 square feet. It combines natural stoneware and organic textures, highlighting features like a 30-foot ceiling and outdoor seating. The restaurant will introduce a new market display showcasing its products and a unique gelato menu inspired by its smoothies. Jennifer Horev emphasizes the location as an embodiment of the brand's lifestyle vision.
Pura Vida Miami has just opened a huge new restaurant on Grand Avenue in Coconut Grove, which is twice the size of their other locations.
The new flagship restaurant is 6,000 square feet, featuring natural stoneware and a ceiling that rises to 30 feet, with outdoor shaded seating.
The flagship will also showcase a new market display and introduce a homemade gelato with unique flavors inspired by their popular menu items.
Jennifer Horev describes the Coconut Grove location as a 'true celebration of everything we love,' reflecting the evolving lifestyle brand's aesthetic.
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