"According to the Post, a 51-year-old user said, "There are times when I know I should stop scrolling and get work done or go to sleep, but it's so hard to stop, knowing the next swipe might bring me to a truly interesting video." He said that although he had never been addicted to drugs, alcohol, or nicotine, his TikTok use felt like an addiction to him."
"The deck is stacked against us, regardless of our age. TikTok uses a personalized algorithm to appeal to each person's tastes, but according to the Post, we know very little about these algorithms and how they do what they do. The Post collected data from 1,100 TikTok users in order to look at how much time people spend on the app, how many times a day they look at the app, and how much time each person waits before moving on to the next video."
"The Washington Post conducted a poll of TikTok users and found that over a period of several months, their use, on average, doubled or tripled. For some, it even quadrupled (1). How does TikTok (and other social media) do this? Many of us can relate to this. And if it is true of us as adults, how much harder must it be for kids and teens to pull themselves away from TikTok-and other social media?"
A poll of TikTok users found average usage doubled or tripled over several months, sometimes quadrupling. A 51-year-old user described the urge to keep scrolling despite responsibilities, likening it to an addiction. Personalized algorithms tailor content to individual tastes while remaining opaque. Data from 1,100 users showed habit formation after viewing about 260 videos (as little as 35 minutes), a 40% rise in daily watch time after one week, and faster swipe speeds with increased use. Time on TikTok displaces productive activities and may worsen self-control, depression, and anxiety, posing greater challenges for children and teens.
Read at Psychology Today
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