YouTube is actively increasing its efforts to have its creators win Emmys, organizing its first "For Your Consideration" event for awards voters. After ceasing original content production in 2022, the platform is focused on promoting its creators and proving their worth for major awards. Historically, no YouTube creator has won a Primetime Emmy in a main category despite some nominations. This year, YouTube supports Sean Evans' "Hot Ones," Rhett and Link's "Good Mythical Morning," and Michelle Khare's project in this esteemed awards process.
This year, YouTube is backing three creators who self-submitted for Primetime nominations, including Sean Evans' "Hot Ones" in the Outstanding Talk Series category.
YouTube is pulling out all the PR and marketing stops for a different outcome, aiming to elevate its creators within Hollywood.
While creators have nabbed nominations and wins in the past, a creator has never won a Primetime Emmy in a main category.
YouTube hosted its first 'For Your Consideration' event in Los Angeles, escalating its efforts to nab an Emmy for its creators.
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