YouTube CEO says the best YouTubers will 'never leave their home' | TechCrunch
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YouTube CEO says the best YouTubers will 'never leave their home' | TechCrunch
"Mohan stated, "I have not come across YouTubers that have completely yanked their content off YouTube," emphasizing the platform's importance to creators."
"He remarked, "no matter what they look to do, they understand that YouTube is their home," highlighting creators' loyalty to the platform."
"Mohan described the move of popular podcasts to Netflix as "flattering" and noted that competitors see YouTube as the "center of culture.""
"He added, "streamers will always acquiesce to what our YouTubers ultimately know is the right decision for them in the long term, which is to never leave their home.""
Neal Mohan, CEO of YouTube, expressed confidence that popular creators will not abandon the platform for competitors like Netflix. He described the migration of podcasts to Netflix as flattering, indicating that it reflects YouTube's cultural significance. Mohan emphasized that creators view YouTube as their home and have not fully removed their content from the platform. He noted that negotiations with other platforms often lead creators to recognize the long-term benefits of staying with YouTube.
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