TikTok quietly launches a micro drama app called 'PineDrama' | TechCrunch
Briefly

TikTok quietly launches a micro drama app called 'PineDrama' | TechCrunch
"TikTok has quietly released a new standalone short drama app called PineDrama in the U.S. and Brazil. The app offers access to micro dramas, which are essentially bite-sized TV shows that can be watched in a series of one-minute episodes. Think TikTok, but every single video you come across is a short episode of a fictional story. PineDrama is available on iOS and Android. It's free and currently ad-free, though that could change in the future."
"You can find content through the app's "Discover" tab, where you can sort through "All" or "Trending dramas, or through endless vertical recommendations that are tailored to your taste. PineDrama features a variety of genres, including thriller, romance, family, and more. Examples of popular shows include "Love at First Bite" and "The Officer Fell For Me." The app features a "Watch history" section where you can jump back into the various series you're watching."
PineDrama is a standalone short-drama app available in the U.S. and Brazil on iOS and Android. The app delivers micro dramas composed of one-minute episodes and currently operates free and ad-free. Users discover series via a Discover tab, Trending lists, and personalized vertical recommendations across genres such as thriller, romance, and family. Features include Watch history, Favorites, commenting with other viewers, and a full-screen mode that hides captions and sidebars. The app follows TikTok's in-app TikTok Minis initiative and competes with micro-drama platforms like ReelShort and DramaBox as the micro-drama market grows toward a large projected revenue.
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