"The big news in podcasting from the last 18 months has been the medium's swift and unstoppable pivot to video. Where a podcast was previously defined as an audio recording available to stream online, it has since expanded to become an umbrella term taking in visual and audio content. The idea, at least in theory, is that audiences get to choose whether they watch or listen. But there are creeping signs that video is taking precedence, with audio considered to be secondary."
"Before becoming an actor, Mohammed worked as a magician, which is presumably why Marler gets him to perform a card trick. It's not exactly riveting visual entertainment, but if you are listening, it's impossible to know what's going on. While Mohammed does attempt to explain the mechanics of the trick, there is no tension and no sense, for the listener, of the sleight of hand at the heart of it."
Podcasting has pivoted strongly toward video over the past 18 months. The label 'podcast' now encompasses both visual and audio formats, theoretically allowing audiences to choose between watching or listening. In practice, video increasingly dominates and audio is treated as secondary. Celebrity-hosted, studio-produced shows often include visual stunts that lose meaning for audio-only listeners. Examples include a magician's card trick and a blindfolded 'trust exercise' involving a pretend crossbow, which convey little or no tension when only heard. The trend elevates spectacle over sonic storytelling and risks diminishing the distinct value of audio-first podcasting.
Read at www.theguardian.com
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