Trust is essential for the media sector. With just 31% of Americans trusting news outlets, connecting with the public via dialogue and community engagement is crucial.
Participatory journalism fosters civil discourse and involves readers in the news creation process, standing in stark contrast to traditional top-down journalism that often alienates audiences.
While early participatory journalism attempts often resulted in chaotic comment sections, there is a renewed effort in media organizations to actively listen and engage with reader feedback to regain trust.
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