"Letterboxd has surged in popularity in recent years, climbing to about 26 million users this year, up from 1.7 million in 2020, according to The New York Times."
"Tiny bought the platform in 2023, valuing it at over $50 million, and is now courting various potential buyers, including Versant and The Ankler."
"The site has seen interest from movie studios, which view it as a vehicle for marketing films and a source of information about moviegoer trends."
Letterboxd has experienced significant growth, increasing its user base from 1.7 million in 2020 to approximately 26 million in 2023. The platform, which allows users to rate and review films, has garnered interest from Millennials and Gen-Z. Its controlling investor, Tiny, is reportedly looking to sell its 60 percent stake, courting potential buyers like Versant and The Ankler. The platform has also attracted attention from movie studios and the Oscars, highlighting its value in film marketing and audience insights.
Read at TechCrunch
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