"Bloomberg Media has yet to sign a content licensing deal with any AI company. And the business news publisher's CEO Karen Saltser explained why on stage at the Digiday Publishing Summit in Miami, Florida, on Monday. "The choice we made at the time and to date is still not to license for training. Certainly we're still in conversation with all of the companies, and as commercial models are evolving, we are having new types of conversations," Saltser said."
"Indeed, the AI compensation model for publishers seems to be shifting toward usage-based payments that are more recurrent compared to the lump-sum licensing deals for AI companies to train on publisher's data. "It's a fairer, hopefully recurring-based model. I'm not sure it's the end-all, be-all for publishers," Saltser said. "It's fair enough for us to have conversations. We are thinking about AI and how we run out business in slightly different ways than licensing being a big part of it at the moment," said Saltser."
Bloomberg Media has not signed content licensing deals with AI companies and currently declines to license content for training. The company remains in conversations with AI firms as commercial models evolve but prioritizes alternative approaches over large licensing agreements. The emerging industry model emphasizes usage-based, recurring payments rather than lump-sum licenses, which Bloomberg views as a potentially fairer option. Bloomberg's subscription base grew 16% this year to just under 670,000 subscribers, and advertising revenue rose 6%, reducing immediate pressure to monetize AI. Bloomberg has implemented AI on-site search, driving a 15% increase in search usage and a 15% higher click-through rate.
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