The idea of being 'on the record' is often unclear for many in the community. This lack of understanding can create barriers to open dialogue, limiting the media's ability to engage effectively.
PublicSource recognized that to facilitate deeper reporting, they needed to address language barriers and clarify media terminology, establishing a foundation for trust with the Latino population.
Through collaboration with Define American, PublicSource developed a concise tool that explains media concepts, empowering community members to feel more comfortable and informed when engaging with journalists.
The initiative aims not just to enhance reporting but to foster relationships, creating a more inclusive dialogue around the stories of immigrant experiences that are vital to the community.
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