How 'The New York Post' Comes Up With Those In-Your-Face Headlines
Briefly

Charlie Carillo recalled how Wayne Darwen creatively tackled complaints from the Hasidic community about marathon disruptions by proposing provocative headlines like 'The Dukes of Hasid' and 'Yidlock.' These examples illustrate the tabloid's fearless approach to headline writing, balancing humor with controversy.
Wayne Darwen reflected on the collaborative nature of headline creation at the Post, stating, 'It was like a game. We threw them around. What do you think of this?' This highlights the playful yet competitive environment in which the paper's iconic headlines were born.
John Waters expressed his appreciation for the New York Post's blend of entertainment news and captivating headlines, asserting that it transcended political alignments, appealing to a wide readership.
Harry Shearer emphasized the mastery of tabloid headline crafting at the New York Post, acknowledging that its skill in creating eye-catching covers remains unparalleled and ingrained in its identity.
Read at www.esquire.com
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