The [News Media Bargaining Code] has limitations. It allows platforms to avoid their obligations by removing news. This is not in the best interest of Australians. A significant proportion of Australians use digital platforms to access news, and we want this to continue. The government is acting to address this, by establishing a News Bargaining Incentive to encourage digital platforms to enter into or renew commercial deals with news publishers.
The bargaining incentive includes a charge and an offset mechanism. Platforms that choose not to enter or renew commercial agreements with news publishers will pay the charge. Platforms with these agreements will, however, be able to offset their liability.
That Australia would look to squeeze more local tax payments out of Google and Facebook, along with Apple and Amazon. But that plan was quashed by the Trump Administration, which made it absolutely clear that it would not stand for U.S. companies facing higher tax obligations.
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