"The world is becoming noisy, with everyone wanting a piece of your customer's attention. To add to the woes, attention spans are reducing faster than you can even fathom. If being seen by your customers is your brand's #1 challenge, WhatsApp marketing for business can help you cut through the noise. With 98% open rates and lightning-fast response times, it offers what email and social can't: attention, immediacy, and intimacy."
"WhatsApp business marketing involves using WhatsApp to promote your products, talk directly to customers, and drive sales through personalized, two-way communication. This form of conversational marketing lets you send marketing messages like special offers, product launch announcements, abandoned cart reminders, order updates, and helpful tips or guides. Small businesses typically use the free WhatsApp Business App, while larger brands use the WhatsApp Business Platform (API) to automate and scale their outreach."
WhatsApp marketing uses WhatsApp to promote products, communicate directly with customers, and drive sales through personalized, two-way messaging. The channel achieves extremely high open rates and rapid response times, providing attention, immediacy, and intimacy that email and social platforms often lack. Businesses must obtain explicit opt-in consent before sending promotional messages under WhatsApp's Business and Commerce Policies. Small businesses commonly use the free WhatsApp Business App, while larger brands use the WhatsApp Business Platform (API) to automate and scale outreach. WhatsApp Business includes business profiles, quick replies, labels, and catalogs. ClickUp can coordinate the WhatsApp marketing workflow in one place.
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