
"Let's be real: AI shouldn't do your job. It should do the grind. 93% of marketers use AI, but the winners are those using it to offload repetitive tasks so they can focus on high-level strategy and real human connection. Seven AI workflow plays for 2026 Here are seven concrete ways to plug AI into your workflow without losing control of your brand."
"Automate your reporting narratives Export your performance data and ask AI to flag underperformers and summarize wins. You validate the "why" while the machine handles the "what. Draft a firstpass content calendar Give AI your themes, audiences and posting frequency. Let it suggest a monthly calendar with ideas, formats and posts ready to be published. Treat it as a draft to avoid overly generic content: refine topics, posts, cadence and priorities based on your audience."
"Explore visuals fast, then curate In a world where most organic social content today is visual-first and text-second, nearly 49% of marketers worldwide now use AI daily to create and edit images and videos. Use AI to generate multiple visual directions fast. Specify mood, brand colors and style, then let it produce numerous concepts in an afternoon instead of weeks."
AI should handle repetitive social marketing tasks so teams can focus on high-level strategy and authentic human connection. Automate reporting narratives by exporting performance data and asking AI to flag underperformers and summarize wins while humans validate root causes. Use AI to draft first-pass content calendars from themes, audiences, and posting cadence, then refine to avoid generic output. Repurpose long assets into platform-specific posts to maximize content use. Generate multiple visual directions quickly by specifying mood, brand colors, and style, then curate and refine winners. Use AI to summarize social listening into top customer pain points and spin up A/B test variants.
Read at www.socialmediatoday.com
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