The Economist launches a dedicated ChatGPT app
Briefly

The Economist launches a dedicated ChatGPT app
A ChatGPT app called “The Economist - Graphs” runs inside ChatGPT and enables interaction with the publication’s data visualizations. The initial focus is U.S. polling data, including a Donald Trump approval rating tracker. Users can ask questions and receive charts and data points broken down by state, demographic groups, and voting issues. The goal is to reach ChatGPT’s large weekly active user base by meeting audiences where they search for information. The app store enables brands to create third-party ChatGPT experiences using the Model Context Protocol to connect models to external tools and data sources. Apps must be submitted to OpenAI for review before appearing in the store.
"The Economist launched its own ChatGPT app - the first of its kind by a major consumer news publication. "The Economist - Graphs" runs natively inside ChatGPT and allows users to interact with the publication's data visualizations. At launch, the app is focused solely on U.S. polling data. After installing the app, ChatGPT users can use it to ask questions about The Economist's ongoing Donald Trump approval rating tracker, which offers a variety of charts and data points broken down by state, demographic, and voting issue."
"Through the app, The Economist aims to reach ChatGPT's more than 900 million weekly active users where they are. "Younger audiences are adopting tools like ChatGPT as a first port of call for answering questions or finding information. It's increasing dramatically, and that's not a trend that passes us by," Josh Muncke, the vice president of generative AI at The Economist, told me. The team wanted to see "if we could build something relatively quickly and relatively lightweight that would allow us to test this new way of discovering content from The Economist.""
"Back in December, OpenAI rolled out its app store, allowing brands to create third-party experiences within ChatGPT for the first time. These apps go beyond the "no-code," tailored AI assistants - or CustomGPTs - that are available in the GPT Store. Instead, developers can build out their own interfaces and chat logic. ChatGPT apps are built on the Model Context Protocol (MCP), a standard that helps ChatGPT connect its models to external tools and data sources. All apps need to be submitted to OpenAI for review before they can appear in the app store."
"While some market and business intelligence platforms, like MT Newswires and Dow Jones' Factiva have already launched ChatGPT apps, so far The Economist is out front among consumer news publications. According to Muncke, his team at The Economist began working seriously on app development"
Read at Nieman Lab
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