The report emphasizes the urgent need for brokerages to attract and retain top talent amid significant agent movement. Key findings reveal that leadership, technology adoption, and brand loyalty play crucial roles in brokerage performance. Brokerages using advanced technology are faring better, drawing in high-performing agents, while traditional firms use brand strength to compete. The analysis reveals significant turnover trends, indicating that brokerages must adapt to changing dynamics to prevent loss of talent and market share, particularly during peak switching periods. Failure to address these shifts may cost firms both agents and revenue.
In today's market, a strong talent acquisition program is not merely an option, but essential for survival as agent movement increases.'
Collection
[
|
...
]