Spotify's Q2 profit margin of 29.2% is the highest on record, driven by $3.6 billion in paid subscriptions revenue compared to $540 million ad-supported revenue.
Spotify continues to enhance its ad business, increasing ad revenue by 13% YOY and introducing Quick Audio, an AI tool for audio ads.
Despite a history of losses, Spotify's healthy Q2 results were attributed to user base growth and better control over podcast business costs.
NBCU adapts to the digital era with off-linear programming for the Olympics on Peacock, targeting younger audiences on platforms like TikTok, YouTube Shorts, Facebook, and Instagram Reels.
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