"Global revenue reached $1.08 billion, up 18%, with growth across all regions and exceeding the high end of prior guidance. Adjusted EBITDA was $207 million, representing a 20% margin, reflecting flow-through from higher revenue and a Canada Digital Services Tax reversal."
"Monthly active users (MAUs) totaled 631 million, up 11%, with regional records: US & Canada at 106 million (+4%), Europe at 159 million (+7%), and Rest of World at 367 million (+15%)."
"Advertisers using Performance Plus campaigns grew lower-funnel spend nearly twice as fast as non-adopters, achieving higher ROAS, CPA, and CPC improvements, demonstrating the effectiveness of AI-driven advertising."
"The global extension of the PinRack model improved search fulfillment and reduced cost per action (CPA) and cost per click (CPC) for advertisers, both by about 180 basis points."
Global revenue reached $1.08 billion, marking an 18% increase, with growth across all regions. Adjusted EBITDA was $207 million, reflecting a 20% margin. Monthly active users totaled 631 million, with notable increases in all regions. Ad impressions grew by 24%, although ad pricing declined by 5%. A significant stock repurchase of $2 billion was executed. Adoption of AI-driven ad platforms showed promising results, with Performance Plus campaigns leading to faster growth in lower-funnel spending and improved advertising metrics. The deployment of the PinRack model enhanced search fulfillment and reduced costs for advertisers.
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