Percy Pig's entry into the US market via Target stores may be jeopardized by new tariffs imposed by Donald Trump, raising concerns for Marks & Spencer (M&S) regarding sales. Archie Norman, M&S chair, highlighted potential need to reconsider strategies due to these tariffs. Furthermore, new UK advertising regulations targeting foods high in fat, sugar, and salt could complicate M&S's Christmas ad plans, representing a broader trend of increasing regulations impacting retailers. Despite these challenges, Norman remains optimistic about M&S's resilience and management of regulatory pressures.
Norman stated that M&S might reconsider its Christmas ad plans due to the new regulations on HFSS food advertising, predicting challenges in the traditional advertising space.
The introduction of Trump's tariffs could impact the sales of Percy Pig in the US, with M&S's Archie Norman expressing concern over potential higher costs on imported goods.
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