OpenAI has introduced shopping search features in ChatGPT, providing a user-centric way to discover products across various categories like fashion and electronics. These enhancements aim to facilitate a simpler shopping experience by offering tailored recommendations based on individual preferences, rather than relying on traditional keyword-focused models. Users can influence the reviews displayed, choosing from a mix of editorial and user-generated content. Currently, the feature is independent of affiliate marketing, although OpenAI may explore that in the future.
OpenAI's new shopping search features in ChatGPT aim to provide users with a more personalized buying experience, not driven by ads but by user preferences.
The shopping experience in ChatGPT will adapt to individual tastes, offering tailored product recommendations based on users' past interactions.
Adam Fry emphasized that ChatGPT's focus is on understanding how users discuss products and their preferences, making the experience more conversational.
Product reviews in ChatGPT will be sourced from various online platforms, combining editorial and user-generated content.
Collection
[
|
...
]