""This is a homecoming. I know MGID's DNA and it's impressive to see how much it has evolved in my absence," said Ivan Doruda. "I'm here to safeguard that progress and build upon it with sustainable, data-driven growth. Together with the board and our leadership team, we'll establish MGID as a one-stop monetisation platform for publishers and a trusted source of high-quality, organic placements for advertisers. I return with hard-earned lessons in resilience and adaptability and a simple goal: deliver ROI for every partner.""
"Ivan Doruda will lead day-to-day operations as MGID's new CEO, focusing on sustainable growth, executive leadership, and adaptive revenue strategy. This represents a homecoming for Doruda, who was previously MGID's vice president of sales before leaving the position to defend Ukraine following the outbreak of the war. He began his military service as a reconnaissance soldier, then a drone operator, and rose through the ranks to become head of the Unmanned Systems Group. Following his service, Doruda led the Ukrainian division of GroupM (now WPP Media), where he managed global clients such as Nestlé, Mars, and Bayer. Most recently, he was CEO of EVERAD, a leading CPA network with a large footprint in Europe, Latin America, and the Middle East."
MGID announced a leadership restructuring on 7 October 2025. Sergii Denysenko, after 14 years as CEO, will become chairman of the board and focus on high-level strategic oversight and building commercial and technology partnerships to drive long-term global ad tech growth. Ivan Doruda returns to MGID as CEO to manage day-to-day operations with priorities on sustainable growth, executive leadership, and adaptive revenue strategy. Doruda left MGID to serve in Ukraine's military, progressed to lead Unmanned Systems, then led GroupM Ukraine and served as CEO of EVERAD, bringing operational and client-management experience.
Read at Exchangewire
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