"With many companies only beginning to unlock the full potential of partnerships, my focus will be on helping brands build programmes that are scalable, measurable, and set-up to deliver growth. impact.com enables companies to manage affiliate, creator, and strategic partnerships in one place, providing better insight into how these partnerships contribute across the customer journey."
"impact.com provides technology that enables brands to manage, measure, and optimise partnerships across channels. By connecting brands with affiliates, creators, referral partners, and B2B collaborators, the platform helps organisations build trusted ecosystems where communities of partners can drive growth together."
impact.com, a commerce partnership marketing platform, appointed Hakan Özal as director of sales DACH to expand operations across Germany, Austria, and Switzerland. Özal will lead sales strategy targeting enterprise advertisers managing complex, cross-channel partnerships. His focus involves helping brands integrate affiliate, creator, referral, and B2B partnerships within a single platform to better understand customer journeys. impact.com's technology enables organizations to manage, measure, and optimize partnerships across multiple channels, connecting brands with affiliates, creators, referral partners, and B2B collaborators. The DACH market presents significant growth potential, particularly in sectors with complex customer journeys and strict regulatory requirements where transparent, measurable partnership programs deliver value.
#partnership-marketing #sales-leadership #dach-region-expansion #enterprise-growth #multi-channel-partnerships
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