Google Sponsored Places Search Ad Unit
Briefly

Google Sponsored Places Search Ad Unit
"Google may be testing a new ad unit named Sponsored Places."
"I think this is new, I mean, have any of you seen this before in the search results?"
"Instead of it saying "Sponsored results" or a local pack with sponsored listings."
"This was spotted by Alex Sparks who posted a screenshot of this test on X - here is his screenshot:"
Google may be testing a new ad unit labeled 'Sponsored Places'. The label appears in search results where prior labels read 'Sponsored results' or where local packs contained sponsored listings. A screenshot showing the 'Sponsored Places' label accompanies the report. Users are asking whether others have observed the label in search results. If implemented widely, the label could change how sponsored local listings are presented and perceived by users. Broader confirmation from additional sightings or official Google communication is not yet available.
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