"John Mueller was asked: We've recently noticed a drop in keyword rankings specifically in the USA region, while other regions look stable. There haven't been major site changes from our side, so I wanted to ask if there are any recent updates, signals. John Mueller replied: I understand the desire to learn more about search, but unfortunately I don't have any insights / updates to share. The web & search is a very dynamic place, it's expected that things change over time. I'd recommend not just looking at numbers, but digging into the details, if it's important to you."
"It surprised me that Google has still not confirmed that a Google search ranking update took place. Now, John Mueller of Google was asked about it and said, "Unfortunately, I don't have any insights / updates to share." John seem to imply the changes we (or he is) seeing are related to the normal dynamic nature of the web. "The web & search is a very dynamic place, it's expected that things change over time," John explained."
January experienced pronounced Google Search ranking volatility across sites and regions. Google has not publicly confirmed a specific search ranking update for that period. A site reported a drop in keyword rankings in the USA while other regions remained stable and without major site changes. Google communicated that it had no insights or updates to share and emphasized that the web and search are very dynamic and expected to change over time. Observed volatility began calming toward the end of the month. Smaller, unannounced core updates remain a possible but unconfirmed explanation.
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