Jennie Smythe, founder of Girlilla Marketing, has played a pivotal role in digital marketing as the music industry evolved. With experience at major labels, she recognized the shift towards digital platforms during her career. She now leads an all-woman team providing comprehensive marketing strategies for artists. Smythe's upcoming book, 'Becoming Girlilla,' shares her journey, including her battle with breast cancer, highlighting her resilience and insights on navigating both personal and professional challenges in the digital age.
"A portion of it was just being in the right place at the right time. I found myself in a unique position to be able to be the bridge between the two."
Collection
[
|
...
]