"Small and medium-sized businesses (SMBs) can now create personalised AI-generated ad campaigns and optimise them for maximum emotional and business impact, thanks to a new partnership between AdGreetz, the industry-leading ad tech/martech personalisation platform, and creative data provider DAIVID. The collaboration utilises AdGreetz's video generator, BizGreetz AI®, which empowers SMBs to produce compelling ads in minutes (in 31 languages with AI-activated voice editing)."
"Users can also measure the effectiveness of their campaigns against industry benchmarks to see how they compare. For too long, SMBs have been locked out of the personalisation and optimisation used by the world's biggest brands. Our partnership with DAIVID changes that - combining AdGreetz's personalised creative tools with DAIVID's creative testing to give SMBs ads that aren't just personalised, but proven to perform. Together, we're unlocking GenAI-powered advertising so businesses everywhere can grow faster, smarter, and with more confidence."
AdGreetz partnered with DAIVID to give SMBs access to personalised AI-generated ad creation and optimisation. AdGreetz's BizGreetz AI enables rapid production of video ads in 31 languages with AI-activated voice editing. DAIVID's AI models, trained on facial coding, eye tracking, survey data, and advanced computer vision and listening APIs, integrate into the creative-generation platform to assess emotional and business impact within seconds. The testing solution predicts second-by-second attention, emotional impact, brand recall, and likelihood of consumer action, helping advertisers minimise waste, drive engagement, and benchmark campaign effectiveness against industry standards.
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