Consumer Edge, a consumer alternative data intelligence provider, has acquired Earnest Analytics, a transaction and healthcare data platform. This deal signifies a strategic expansion for Consumer Edge, which seeks to bolster its market position through selective acquisitions. The acquisition allows Consumer Edge to leverage Earnest's extensive data offerings, enhancing its capabilities and client services. Both companies' leaders expressed enthusiasm about the potential for unlocking greater value and driving innovation, positioning the combined entity for future growth in the data intelligence sector.
Consumer Edge's acquisition of Earnest Analytics enhances its data intelligence portfolio, expanding its capabilities in transaction and healthcare data to serve clients better.
This acquisition represents a strategic expansion for Consumer Edge, which has been actively pursuing selective acquisitions to strengthen its market presence and offerings.
"We couldn't be more energized about this next chapter," said Kevin Carson, Founder of Earnest Analytics, highlighting the potential collaborative benefits for clients.
Bill Pecoriello, CEO of Consumer Edge, shared excitement about welcoming Earnest into the fold, emphasizing the acquisition's role in driving innovation and value.
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