""Luxury real estate offices are evolving into high-value media environments," Smartify CEO Joe Kunigonis said in a statement. "Our platform transforms storefronts into premium media channels, helping brokerages elevate their brand, engage buyers, and promote agents more effectively, while extending their reach across a national out-of-home network.""
"By installing digital screens in storefront windows and office interiors, Smartify allows brokerages to display dynamic content in real time, replacing static signage with programmable, data-driven messaging."
Brokerage storefronts are evolving from branding tools to media channels as Smartify Media expands partnerships with real estate firms. The Miami-based network is enhancing its presence in residential real estate by collaborating with First Team Real Estate, Seven Gables Real Estate, and West + Main. Smartify's strategy involves installing digital screens in brokerage offices to display dynamic content and connect to a broader advertising network. This transformation allows brokerages to monetize their high-traffic locations while promoting their brand and listings effectively.
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