Propagate Content has acquired Parker Management, a leading digital talent agency, enhancing its status as a major player in digital talent management. This strategic acquisition adds over 85 social media creators to Propagate's roster while allowing Parker to continue operating under its brand. Ben Silverman emphasized this merger as a step towards strengthening the representation of influential voices across platforms. This union reflects a significant evolution in media talent management, integrating diverse creators into the broader entertainment landscape.
Digital creators have fundamentally transformed the media landscape and how audiences consume content. By bringing Parker Management into the Propagate family, we're doubling down on our commitment to representing the most influential voices across all platforms.
This merger marks a significant and strategic bet on the future of media, and a major shift in how talent is being represented, monetized, and integrated into the broader entertainment and media landscape.
Collection
[
|
...
]