Amazon's strong performance in online ad revenue, which rose 19% to $13.92 billion, surpasses analyst estimates amid challenging global economic conditions and trade tensions between the U.S. and China. The first-quarter earnings report revealed total sales of $155.67 billion, slightly above expectations. As Amazon solidifies its position as the third-largest digital ad platform, there are concerns about potential impacts from tariffs and slowing ad spending in Asia. Industry peers like Meta and Alphabet have warned of upcoming challenges despite strong quarter results, particularly with regards to online advertising.
Amazon's online ad revenue surged 19%, hitting $13.92 billion, exceeding expectations amid rising economic concerns, especially related to U.S.-China trade tensions.
Despite overall sales growth to $155.67 billion, analysts warn that Amazon's ad unit might face challenges, echoing industry-wide worries about ad spending in the Asia-Pacific region.
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