"OpenAI plans to start testing ads inside ChatGPT in the coming weeks, marking a significant shift for one of the world's most widely used AI products. The company announced Friday that initial ad tests will roll out in the United States before expanding globally. OpenAI says ads will not influence ChatGPT's responses, and that all ads will appear in separate, clearly labeled boxes directly below the chatbot's answer. For instance, if a user asks ChatGPT for help planning a trip to New York City, they will still get a standard answer from the chatbot, and then they also might see an ad for a hotel in the area."
"The first ads will appear for logged-in users on ChatGPT's free tier, as well as its $8-a-month Go tier, which will begin to roll out to users in the United States on Friday. The Go tier-which is already available in India, France, and other countries-lets users send more messages and generate more images than the free version. OpenAI says users on its Plus, Pro, and Enterprise subscriptions will not see ads."
"OpenAI also outlined the principles guiding its approach to advertising. The company says it will not sell user data or expose conversations with ChatGPT to advertisers. That means advertisers won't be able to see information about a user's age, location, or interests; this is often the case when users are targeted with ads across much of the internet. Instead, an OpenAI spokesperson told WIRED the company will let advertisers see aggregate ad performance metrics,"
OpenAI will begin testing ads inside ChatGPT starting in the United States, with plans to expand globally. Ads will appear in separate, clearly labeled boxes directly below chatbot answers and will not affect ChatGPT's responses. Initial ads will target logged-in users on the free tier and the $8-per-month Go tier; Plus, Pro, and Enterprise subscribers will be exempt. The Go tier increases message and image generation limits. OpenAI will not sell user data or expose conversations to advertisers; advertisers will receive only aggregate performance metrics rather than personal user information. Ads will be shown by conversational context rather than user profiles.
Read at WIRED
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