AdInMo Hires Industry Big-Hitter to Smash 2024 In-Game Product Innovation
Briefly

"Adam has a highly valuable mix of commercial nous and product expertise. Platform and regulatory pressures are forcing game developers to constantly innovate to identify new monetisation streams, while balancing player experience."
"Having a strong conduit between tech, customer, and player is essential to drive innovation and build products that are consistent with our player-first mission and which leverage contextual and behavioural data to enrich the in-game brand experience."
"I'm super-excited to be part of Team AdInMo. They push the innovation envelope the most in the in-game landscape. Adding audio to AdInMo's product mix is a totally natural fit, and there's lots more to come."
Read at Exchangewire
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