"Posh's blend of community and commerce captures the theme of this year's Under 30 Marketing & Advertising class of founders and marketing leaders turning fast-moving technologies into new engines of creativity and connection. As the boundaries between tech, entertainment and advertising blur, these innovators are building tools, platforms and campaigns that reflect how people actually engage with brands today. Some are leveraging AI to reimagine the creative process."
"At Rella, cofounders Natalie Barbu, 29, Natacha Bomparte, 26, Connor Boyce, 27, and Nick Kane, 27, created Ella, an in-house AI creative assistant that helps influencers and marketing teams brainstorm, plan and analyze campaigns. Similarly, Gabriel Adzich, 28, and Adam Rodriguez, 26, at WKNDHRS use their AI platform to generate more than 1,000 client requests monthly - including content, designs and photoshoots - fueling a company that's already surpassed $5 million in revenue."
Avante Price and Eli Taylor-Lemire built Posh, a social event discovery and hosting platform that reached 6 million users and powered over $300 million in ticket sales. Posh generated $10 million in 2024 revenue by taking a 10% fee on ticket sales. Young marketing founders are blending community and commerce while leveraging fast-moving technologies to create new creative and engagement tools. Companies like Rella built Ella, an AI assistant for influencers and marketing teams. WKNDHRS uses an AI platform handling over 1,000 monthly client requests and exceeded $5 million in revenue. Propellic uses AI to optimize content for social algorithms.
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