"If you consult with any social media agency London, they will tell you that having a robust social media calendar is one of the most effective ways to save time and make your life a whole lot easier. An effective social media calendar will help you to keep up with the pace of digital marketing. So, how do you create a social media calendar that will help you grow your reach on each platform?"
"It may sound like a tedious process, but it's not as bad as you think, especially if you start early before your social media is already up and running. The good news is, there are five easy steps you can follow to create an effective social media calendar that will help you simplify your life. 1.) List the platforms you want to be active on This step may seem obvious, but it's often overlooked or not given enough thought."
A robust social media calendar saves time and helps brands keep pace with digital marketing. The process begins by listing at least three platforms where the brand should be active, including mainstream and niche options such as LinkedIn, Pinterest, and Tumblr. Brands should consider how customers and clients use each platform when narrowing choices, and should not worry if every suggested platform fits. After listing platforms, brands must prioritize them by importance and potential benefit. Starting early, before social channels are fully active, enables more effective scheduling, content planning, and simpler ongoing management.
Read at The Drum
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