The 2025 Legal Marketing Decision-Makers Survey reveals that 54% of legal marketing professionals have increased their budgets when adjusted for inflation, while only 14% report decreases. Marketing departments are often leading in technology and innovation within the legal sector, helping firms identify effective technologies for success. The survey includes insights from nearly 100 top legal marketing and business development professionals, covering technology best practices and strategies for lawyers to grow their practices, demonstrating the importance of marketing in adapting to the evolving legal landscape.
Fifty-four percent of respondents from the 2025 Legal Marketing Decision-Makers Survey reported slightly or significantly increased budgets in recent years, with only 14% indicating a decrease.
Many marketing departments are at the forefront of new technology and innovation in the legal industry, identifying technologies that enhance their firms' success.
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