Shein and Amazon Are Both Good for the Ad Business
Briefly

the Singapore-based online store's global revenue surged 40% in the first three quarters of this year
Meta appears to be a major beneficiary of Shein's ad spending-and the money that Amazon spends on ads in response.
Meta reported that online commerce was its biggest contributor to ad growth, particularly from what it calls 'China advertisers' looking for new customers in markets like North America and Brazil.
Read at The Information
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