PDI Technologies and Swiftly have partnered to enhance GasBuddy with personalized offers, aiming to boost sales at convenience stores through targeted ads and rewards.
The integration with Swiftly allows GasBuddy users to scan receipts for points, even without direct store integration, facilitating personalized offers and challenges.
Todd Gulbransen of PDI stated that their partnership creates touchpoints across the customer journey, enriching GasBuddy's personalized shopping experience for users.
This collaboration not only adds a receipt scanning feature but also focuses on intuitive savings to increase convenience store checkouts, benefitting both users and brands.
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